Understanding Attribution Displacement

The measurable decline in an entity's AI citation share for primary category queries – specifically, the reduction in CPQ or Entity Attribution Rate below a prior measurement baseline, attributable to competitive signal construction by other entities or degradation of the entity's own signals. Attribution Displacement is the outcome measure that Forfeiture Events and declining Structured Data Entropy Rates predict. Attribution Displacement differs from Competitive Displacement in that it can result from self-inflicted infrastructure decline.