Find Your Competitive Advantage

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Extract from Farm Progress (Kurt Lawton)

In “Putting A Price on Farm Data“, Joseph Byrum talks about how Brazil farmers used the power of data to double its soybean output, while maintaining a 12% cost per acre production advantage over U.S farmers ($364 in U.S. versus $324 in Brazil).

“This ought to serve as a wakeup call to U.S. soybean farmers, as their dominant position in the global marketplace is no longer something that can be assumed,” he writes. “Future success of U.S. growers depends upon making the most of farm data.”

Byrum cites more and cheaper solutions coming to help farmers make the most of their data opportunities. One example, he believes U.S. farmers could collectively earn another $45 million annually simply by using data analysis techniques to choose the best seed, rather than relying on what worked best last year. And that’s just one example.

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